Forward purchases and key events to Meta CAPI for iOS 14+ attribution recovery.
sent_events Audit trail of events sent to Meta CAPI. Daily: event match quality score across all CAPI forwarding, with sample failed events.
Server-side events only help if they actually arrive. With Meta Conversions API connected, Tablize audits match quality, catches events that failed validation, and reconciles forwarded conversions against your real orders.
Once Meta Conversions API is authorized, tables like sent_events sync into a dedicated schema in your workspace’s PostgreSQL — incrementally, so only new and changed rows move after the first backfill. Ask something like “Find purchases sent to Meta CAPI in the last day and their event match quality.” and Tablize writes the SQL, runs it, draws the chart, and offers to keep the answer as a report, a scheduled script, or a live dashboard.
A setup teams reach for first — CAPI quality check: Daily: event match quality score across all CAPI forwarding, with sample failed events.
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